Search for Vice President for Marketing and Communications
About the Role
The Vice President for Marketing and Communications is a strategic leadership role responsible for developing and executing comprehensive marketing and communication strategies to strengthen and enhance the university’s brand, drive growth and institutional visibility, and achieve the university’s top priorities.
This key member of the Advancement executive leadership team reports jointly to the President and Senior Vice President for Advancement and collaborates with advancement leaders to ensure strong alignment of the advancement model, comprising of development, engagement, and marketing and communications.
In addition to overseeing university communication strategies, this role will focus on marketing initiatives, leveraging data-driven insights and innovative approaches to maximize institutional positioning, brand management, and reputation management.
Search Committee
Saonee Sarker, dean of Pamplin College of Business, leads the search committee, whose members are:
- David Baker, assistant vice president and chief of staff, Innovation Campus
- Juan Espinoza, vice provost of enrollment management
- Frances Keene, vice president for student affairs
- Annie McCallum, director of advancement communications
- Keith Stemple, president, Alumni Association Board of Directors
- Brandy Salmon, associate vice president for innovation and partnerships
- Chelsea Seeber, director of communication and marketing, College of Engineering
- Mary Trigiani, chief strategy officer and director of external relations
- Brad Wurthman, senior associate athletics director, external operations
The search committee will be supported by a staff that includes Lisa Wilkes, vice president for strategic initiatives and special assistant to the president, and Eleanor Webster, deputy to the vice president for strategic initiatives and special assistant to the president.
Contact and Applications
The full job description and application can be found on PageUp. Inquiries or recommendations can be sent to vpmc-search@vt.edu.